be there and be square

You may hazily remember Tavern in the Square from a few late nights in college, but now it’s a completely different experience. While the extensive beer list remains, everything else has been updated—from the food to the interiors and now the branding. Visual Dialogue developed a new brand identity for the group of 10 restaurants starting with a logo which “owns the square” and extending to the menus, website, signage, environmental graphics, and interior artwork. Stop by your local Tavern soon to see the changes for yourself.

view full project